Coldwell Banker Residential Brokerage —
Connecticut and Westchester County, NY
In Order to Increase Media Exposure for Coldwell Banker Luxury Homes, the Following Releases Had to Have a Specific Angle that Focused on a “Story” of the Home’s Past, a Past Resident, an Innovative Architect, etc. Homes Received More Exposure When Releases Were NOT Written as Glorified Ads.
The Swimmer Home, Weston, CT
The Jackson Family Home, North Haven, CT
Justice Harlan’s Home, Weston, CT